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Definition of “PR” - English Dictionary

"PR" in Business English

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PRnoun [U]

uk   us   /ˌpiːˈɑːr/
MARKETING abbreviation for publicrelations: the ​activity of ​providing the ​public with ​information about your ​organization so that ​people have a ​positiveidea of the organization's ​work: good/bad PR They have very good PR. The Foreign Secretary's comments were a PR ​disaster for him. Its ​slick PR ​machinenormally prevents ​outsiders from getting an ​accurate view of ​life inside the ​company.PR agency/company/firm The ​launchparty will be ​handled by a PR ​firm. a PR ​campaign/​exercise a PR ​department/​job/man a PR ​consultant/​executive/​manager
POLITICS abbreviation for proportional representation
MARKETING abbreviation for press relations
(Definition of PR from the Cambridge Business English Dictionary © Cambridge University Press)
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“PR” in Business English

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