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English definition of “cold-calling”

cold-calling

noun [U]    
the activity of phoning or visiting a possible customer to try to sell them something without being asked by the customer to do soBuying and selling in general cold-call     /ˌkəʊldˈkɔːl/ US  /ˌkoʊldˈkɑːl/ verb [T] We were cold-called by a company offering savings on our phone bill.Communicating by telephone
(Definition of cold-calling noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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