Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

  

English definition of “glocalization”

glocalization

noun [U] (UK usually glocalisation) /ˌɡləʊ.kəl.aɪˈzeɪ.ʃən/ US  /ˌɡloʊ.kəl.ɪ-/
the idea that in globalization local conditions must be considered: Our policy of glocalization means that our products are always adapted to specific markets.Business and commerce - general words
(Definition of glocalization noun from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

Definitions of “glocalization” in other dictionaries

Translations of “glocalization”

Word of the Day

crew

If you crew a boat, or crew for someone on their boat, you help to sail it.

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More