Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

  

English definition of “hit”

hit

noun [C]     /hɪt/
a thing or person that is very popular or successful: a hit with sb/sth The Mexican restaurant is a huge hit with locals, who swear by the Mexican pizzas and fried bread dishes. Plans call for doubling both the workforce and production if the vehicles prove a hit.
E-COMMERCE, MARKETING a visit to a particular website on the internet, which is then counted to calculate the number of people who see the website: attract/get/receive hits The site typically gets an average of about 400,000 hits a day.
something that has an unpleasant or negative effect on a person or thing: a hit to sth Investors are worried about the direct hit to consumer confidence. For some businesses, the financial hit was substantial.
take a hit to be badly affected by a difficult situation or problem: Consumer spending accounts for more than two-thirds of the nation's economic activity, so when consumers take a hit, so does the economy. to have to pay an unusual cost: The company recently took a hit to the tune of $4 million in health insurance costs.
(Definition of hit noun from the Cambridge Business English Dictionary © Cambridge University Press)
Focus on the pronunciation of hit

Browse related topics

You are looking at an entry to do with Detonation & bombardment, but you might be interested in these topics from the Weapons and explosives topic area:

Definitions of “hit” in other dictionaries

Word of the Day

pump iron

to lift heavy weights for exercise

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More