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English definition of “indirect selling”

indirect selling

noun [U]
 
 
COMMERCE
the practice of selling products through a store rather than directly to a customer: Selling organically grown herbs to a local grocery store is an example of indirect selling.
the practice of a manufacturer selling products through another person or company rather than directly to a store: Indirect selling involves the employment of an agent or distributor overseas. →  Compare direct selling
(Definition of indirect selling from the Cambridge Business English Dictionary © Cambridge University Press)
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