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English definition of “pioneer”

pioneer

verb [T]     /ˌpaɪəˈnɪər/
to be the first person or organization to start work in a new area, introduce a new idea, etc.: He is chief content officer of Netflix, the company that pioneered mailed rentals of DVDs. Most major airlines have had to adopt many of the cost-saving innovations pioneered by their low-cost competitors.
(Definition of pioneer verb from the Cambridge Business English Dictionary © Cambridge University Press)
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