reception Meaning in Cambridge Business English Dictionary
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Meaning of "reception" - Business English Dictionary

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reception

noun
 
 
/rɪˈsepʃən/
[U] WORKPLACE a place inside a hotel or office building where visitors go when they first arrive: Let's meet in reception. Posters will be on display in the reception area. Collect your welcome packs from the reception desk. We need more staff working on reception.
[C] a formal party to welcome someone or to celebrate something: The mayor offered to host a reception for the delegates. The product will be launched at a champagne reception.
[C] the way in which people react to a new idea, product, or person: a warm/cool reception The firm's expansion in Africa is expected to meet with a mixed reception. The latest marketing plan got a frosty reception from the Board.
[U] COMMUNICATIONS the quality of sound and pictures on a radio, television, mobile phone, etc. when it is used in a particular place: I won't be able to call you, as reception is really bad in rural areas.
(Definition of reception from the Cambridge Business English Dictionary © Cambridge University Press)
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