reversal - definition in the Business English Dictionary - Cambridge Dictionaries Online

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English definition of “reversal”

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reversal

noun
 
 
/rɪˈvɜːsəl/
[C or U] a change in something so that it becomes the opposite of what it was before: What led to the reversal of the policy? The policy has undergone a complete reversal. a reversal of sth There has been a reversal of the decision to reduce staff in HQ.a reversal in sth We are hoping for a reversal in the downward trend of sales. The company has recently experienced a reversal of fortune.
[C ] a problem or failure that makes it more difficult for a person or organization to be successful: The business suffered several reversals when it first entered the Asian market. The resignation of the CEO represents a significant reversal for the company.
(Definition of reversal from the Cambridge Business English Dictionary © Cambridge University Press)
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