Meaning of “hype” - Learner’s Dictionary

hype

verb [ T ] uk us /haɪp/ (also hype up)

to make something seem more important or exciting than it really is by talking about it a lot, especially in newspapers, on television, etc:

It's being hyped as the musical event of the year.
hyped adjective

(Definition of “hype verb” from the Cambridge Learner’s Dictionary © Cambridge University Press)