Meaning of influencer in English

influencer
noun [ C ]
us

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/ˈɪn.flu.ən.sɚ/ uk

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/ˈɪn.flu.ən.sər/
someone who affects or changes the way that other people behave:
Young people are increasingly influencers on their parents' decisions.
For a young designer, fashion week is a good opportunity to have an audience with the industry influencers who converge in New York.
a person who is paid by a company to show and describe its products and services on social media, encouraging other people to buy them:
In March, she was finally able to quit and focus on her career as an influencer full time.
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Affecting and influencing
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(Definition of influencer from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

influencer | Business English

influencer
noun [ C ]
uk

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/ˈɪnfluənsər/ us

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MARKETING
a person or group that has the ability to influence the behaviour or opinions of others:
The influencer is the individual whose effect on the purchase decision is in some way significant or authoritative.
(Definition of influencer from the Cambridge Business English Dictionary © Cambridge University Press)

Examples of influencer

influencer
We should also note that a number of influencers from the fintech -- financial technology -- spheres ranked on this year's list.
From Business Insider
If there is any endeavor whose seeds are bearing fruit, that endeavor is surely influencer marketing.
From Huffington Post
Not everyone is an influencer and not every influencer is influential in all areas.
From Fast Company
They will seek to partner with social influencers who are aligned with their ideals and can create change within their communities.
From Huffington Post
Unhappy influencers teach children negative tendencies and fearful behaviors.
From Fast Company
The only problem with being a fixture is it means you no longer can be an influencer.
From ESPN
You could, for instance, give items to an influencer for free.
From VentureBeat
Each example points to sports influencer marketing being used in different scenarios.
From Huffington Post
But even with the large awareness numbers, companies are not always seeing the spike in sales when they engage influencers or celebrities.
From Fast Company
The organization is the most powerful influencer of employee engagement.
From Fast Company
One has to study and see who are the big influencers in social media networks and then convince them to use your products.
From Fast Company
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
What is the pronunciation of influencer?
 

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inflorescence
inflow
influence
influenced
influencer
influencing
influent
influential
influenza

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